Free  ·  Reads from your CRM  ·  No call needed to start

Find the revenue leaking out of your pipeline.

We turn the buyer signals you already have into plays your reps can actually run. The Revenue Leak Scan reads straight from your CRM and shows where deals are quietly leaking, with a taste of the plays that would plug them.

Read-only, CRM-only, and deleted after. You keep the findings.

Two steps. Both free.

A quick public read to start, then the full scan on your own data. The build is where we plug what we find.

01No data needed

The light pass

Start with your website

Give us your domain and we do a public, surface-level read of your go-to-market. Nothing to share, and you get value along the way.

02Read-only, CRM-only

The full scan

Connect your CRM data

Send a CRM export, or connect read-only, and we run the full Revenue Leak Scan: where the pipeline is leaking, your funnel mapped to the bow-tie, and real examples from your own accounts.

Then, if it's a fit, we plug the leaks. That's the build.

How the scan runs.

Concierge to start. A person runs it, so the read is sharp and the findings are real.

01

Send your data

A CRM export or a read-only connection. We tell you exactly what to pull. Read-only, CRM-only, and deleted after.

02

We run the scan

We read the whole bow-tie, deals, contacts and companies, and find where revenue is leaking. A day or two, not a six-week audit.

03

You get the readout

A clear picture of the leak, your funnel mapped, and a taste of the plays. You keep the findings, whatever you decide next.

What lands in the scan.

Read from your CRM, with the rule behind every number so you can check it. Treat each as a question to confirm, not a verdict.

Where the revenue is leaking

Deals gone quiet, single-threaded into the close, stalled against their own stage norm, close dates already passed, and deals with no next step. Each one shows the rule, the count and the value, so you can sanity-check it.

Your funnel, mapped to the bow-tie

Volume, conversion and velocity across the bow-tie. Where the data can't be trusted yet, we say so rather than guess. That gap is itself a finding.

Source quality, not just volume

Which sources actually become customers and carry revenue, against which just drive headline numbers. The vanity sources show up for what they are.

Post-sale and reactivation

Customers with no expansion motion, accounts gone quiet, and dormant closed-lost deals worth recycling. The revenue hiding after the first sale.

A taste of the plays and personas

The buyers worth your team's time, what moves them, and one signal worked end to end into a next move. Enough to see what the system would do.

A data-trust read

What we could and couldn't see, and the dead fields cluttering your CRM. Honest about where a fast read ends and the deeper diagnostic begins.

The scan is free. Here's where it goes next.

The scan shows you the leak and a taste of the plays. The build is where we plug the leaks and put the plays to work.

This free scan

✓  Where the revenue is leaking, with the rule behind each finding

✓  An inferred read of your funnel, and where the data can't be trusted

✓  A taste of the plays and the personas worth aiming at

The build adds

✓  The why on your real deals, your sales calls read through the method

✓  Your automations and data flow mapped and fixed, so the funnel numbers become real

✓  Signals built for your market, wired into the CRM

✓  The plays live in front of your reps, with the triggers and scoring

What happens to your data.

Handing over CRM data is a fair thing to be careful about. Here are the rules.

Read-only

We only ever read. The scan never writes back to your CRM.

CRM-only for the free scan

Call transcripts, interviews and custom signals are the paid step, not the free one.

Processed, not retained

We run the scan and delete the export after. We don't keep your data or add anyone to a list.

NDA on request

Happy to sign a short mutual NDA before you send anything.

Start your free scan.

Tell us where to look. We'll come back with exactly what to pull, then run the scan and send the readout. No call needed to start.

Please add your name and a work email.

Start my free scan

We only use your details to set up the scan. No lists, no spam.

Request received.

We'll be in touch within one working day with exactly what to pull. In the meantime, reach us at liam@gtmlayer.com.

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Where this leads.

The scan is the free front door. Go as deep as the problem needs.

ScanYou are here

Revenue Leak Scan

Free

See where you're leaking, free.

Build

GTM Engineering

From $25k

We plug the leaks.

Run

Embedded RevOps

From $12.5k a month

We keep it sharp with you.